VoiceTrack is our new service that measures and monitors your customers' experiences with your brand. It provides insights and feedback to ensure you are developing strong and lasting customer relationships.
We survey your customers, analyze their responses, and provide you with reporting that tracks your customers' experiences.
We want to make enterprise-level services available to small and medium businesses at a price that makes sense to them.
Our monitoring and reporting service is available starting at $74.95 per month, including simple, actionable monthly reports.
If you just have some questions click on the button to send us an email.
JohnStoryResearch@gmail.com
If you are ready to answer a few questions and start the process, click below.
You can take a sample survey with the link below. Try as many times as you like.
VoiceTrack opens communication with your customers, providing them with the opportunity to tell you about their experiences with your brand - great, bad, or ugly.
We take the work out of listening, providing you with alerts and comprehensive reports that track the customer experience.
Unhappy customers are going to tell someone about their experience. Wouldn't you rather it be you instead of Yelp, Google, Facebook, or Instagram?
This gives you an opportunity to respond privately and address any issues.
If there are opportunities to upsell, cross-sell, or simply expand your brands' offerings, your customers will let you know.
The strongest relationship builder in the customer experience is believing that "the brand really cares."
Demonstrate that you care by listening, but streamline that process using our proprietary technology.
In addition to satisfaction, VoiceTrack's surveys capture relationship strength with just a few strategic questions.
VoiceTrack goes beyond measuring satisfaction and relationship strength, analyzing appetite segments and linking these to customers' experiences.
Our basic survey uses six questions, including six simple rating scales to measure customer experiences, but for those customers who are willing, we include a deeper dive into the details.
You can take a sample survey at the link below. This gives you an idea of what your customers will see. Feel free to take the survey as many times as you like, trying out different responses.
VoiceTrack is founded on two complementary research streams - customer decision-making as proposed by Geraldine Fennell and Customer/Brand Relationships.
The measures and analyses have been honed in over 20 years of customer relationship research, encompassing over 250,000 survey respondents. Additional research over the last three years has developed and refined appetite-based segmentation as a complement to satisfaction and relationship strength.
Customer relationships - trust, commitment, loyalty - are the real value and the lifeblood of a brand. Satisfaction is the starting point, becuase you can't build relationships with unhappy customers. But no level of satisfaction can guarantee strong relationships without trust and commitment.
We link your customers to simple, yet effective surveys, giving them a voice and you a window into the customer experience. Our analysis is complex, but we deliver clear, actionable reports - no jargon or complex math required.
Our customer experience tracking starts at $74.95 per month.
No jargon, just great information and actionable reports.
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